Last updated: February 25, 2026

1. Acceptance of Terms

By accessing or using the website operated by Mercantil Santa Paula Ltda. (CNPJ 18.527.224/0001-11), trading as Santa Paula Media, located at Rua Da Alfandega, 415, Brás, São Paulo – SP, CEP 03006-030, Brazil, you agree to be bound by these Terms of Use. If you do not agree to all of these terms, you must discontinue use of this website immediately.

2. Description of Services

Santa Paula Media provides professional traffic management and paid media services, including but not limited to:

The specific scope of services, deliverables and fees are defined in individual service agreements entered into between Santa Paula Media and each client.

3. Use of the Website

You agree to use this website only for lawful purposes and in a manner that does not infringe the rights of others. You must not:

4. Intellectual Property

All content on this website — including but not limited to text, graphics, logos, icons, images, audio clips and software — is the exclusive property of Mercantil Santa Paula Ltda. or its content suppliers and is protected by applicable intellectual property laws.

You may not reproduce, distribute, modify, create derivative works of, publicly display, publicly perform, republish, download, store or transmit any content from this website without our prior written consent.

5. Quote Requests and Forms

Submitting a quote request or contact form on this website does not constitute a binding contract or guarantee of service. All quote requests are subject to review and formal acceptance by Santa Paula Media. A service agreement will be provided separately before any work commences.

By submitting a form, you confirm that all information provided is accurate and that you are authorized to represent the company or entity named in the submission.

6. Disclaimer of Warranties

This website and its content are provided on an "as is" and "as available" basis without any warranties of any kind, either express or implied. Santa Paula Media does not warrant that:

Past advertising performance results referenced on this website are illustrative and do not guarantee future results. Individual outcomes vary based on industry, budget, market conditions and other factors.

7. Limitation of Liability

To the fullest extent permitted by applicable law, Mercantil Santa Paula Ltda. shall not be liable for any indirect, incidental, special, consequential or punitive damages arising out of or related to your use of this website or our services, including but not limited to loss of profits, data, goodwill or other intangible losses.

Our total liability for any claim arising out of or relating to these Terms of Use or the use of this website shall not exceed the amount paid by you, if any, for accessing the website in the twelve (12) months preceding the claim.

8. Third-Party Links and Services

This website may contain links to third-party websites or services. These links are provided for your convenience only. Santa Paula Media has no control over the content of those sites and accepts no responsibility for them or for any loss or damage that may arise from your use of them.

Our services involve the use of third-party advertising platforms (including Google LLC and Meta Platforms Inc.). Your use of those platforms is subject to their respective terms of service and policies, which are independent of these Terms of Use.

9. Privacy

Your use of this website is also governed by our Privacy Policy, which is incorporated into these Terms of Use by reference. Please review our Privacy Policy to understand our data practices.

10. Modifications to Terms

We reserve the right to modify these Terms of Use at any time. Changes will be effective immediately upon posting to the website with a revised "Last updated" date. Your continued use of the website after any changes constitutes your acceptance of the new terms. We encourage you to review these Terms periodically.

11. Governing Law and Jurisdiction

These Terms of Use shall be governed by and construed in accordance with the laws of Brazil, including the Brazilian Civil Code (Law No. 10.406/2002), the Consumer Defense Code (Law No. 8.078/1990) where applicable, and the Lei Geral de Proteção de Dados (Law No. 13.709/2018).

Any disputes arising out of or in connection with these Terms shall be subject to the exclusive jurisdiction of the courts of the city of São Paulo, State of São Paulo, Brazil.

12. Severability

If any provision of these Terms of Use is found to be invalid, illegal or unenforceable by a court of competent jurisdiction, such provision shall be modified to the minimum extent necessary to make it enforceable, and the remaining provisions shall continue in full force and effect.

13. Contact

If you have any questions about these Terms of Use, please contact us: